Local Payments in LATAM as Marketing Strategy Payments

Local Payments in LATAM as Marketing Strategy

You can boost your business in LATAM by integrating local payments on your online checkout. Marketing can play a key role in this process by helping to notify your target audience regarding the available alternative payment options.
Differences in payment preferences between Physical Commerce and e-Commerce in Brazil E-commerce

Differences in payment preferences between Physical Commerce and e-Commerce in Brazil

Due to the sheer size of Brazil, Brazilian consumers' profiles may change according to where and how they buy. The preference for cash, local credit cards or boletos will also depend on if the purchase is made in a physical store or online.
How can your checkout impact on your global business? E-commerce

How can your checkout impact on your global business?

When you think about expanding your business to a global level, you must always consider the localization of your international platform and the optimization of your checkout in order to turn online visitors into paying customers.
Why reaching the unbanked in Mexico will boost your e-commerce business E-commerce

Why reaching the unbanked in Mexico will boost your e-commerce business

How can it be possible to register growth in an e-commerce where financial inclusion and banked consumers reach only 36.9% of the population? Local payments and corner stores with alternative payment options are the answer.
How gamers are spending money in Brazil, Mexico, Turkey and Argentina Payments

How gamers are spending money in Brazil, Mexico, Turkey and Argentina

New market segments such as esports, gaming video content and virtual reality are gaining ground throughout the world. They keep growing, albeit in different ways, as can be noticed in countries such as Brazil, Mexico, Turkey and Argentina.
How Brazilian customers buy on international e-commerce sites E-commerce

How Brazilian customers buy on international e-commerce sites

Learning the preferences of 55.2 million online customers is the key to reaching the 4th largest internet market in the world and increase your e-commerce sales.
Latin America: The Reign of Cash as a Local Payment Payments

Latin America: The Reign of Cash as a Local Payment

BoaCompra helps international businesses access local payments in Latin America and is fully integrated with PagSeguro/PagBank's ecosystem.
How Cross-Border Marketing can help your expansion in LATAM Latin America

How Cross-Border Marketing can help your expansion in LATAM

Organic content or paid campaigns are important for your marketing strategy. However, introducing a consolidated product or service to global markets and different cultures is often one of the biggest difficulties that companies face around the world.